Electric Avenue
The future of personal transportation is more than just a little car.
By Paul Makovsky
"Why
is it I can't
buy a car without a bumper to save money, but I can buy a1,200 cc
Ninja motorcycle and spread my guts on the pavement a block from
the dealership?" asked Dan Sturges, director of "new mobility" at
frogdesign,when he spoke at a panel on mobility at Metropolis's
Net@Work Conference earlier this year. "Why is there such a big
gap between a bike and motor scooter and the small vehicle? How
come there's nothing in between?"
That 'in-between'
space -a small, practical, four-wheel vehicle -is something Sturges
has been thinking of ever since he graduated from the Art CenterCollege
of Design in Pasadena, California, the leading U.S. trainer of car
designers, in 1986.
And Sturges'
work has just become a little easier. In June 1998, the National
Highway Traffic Safety Administration recognized a new vehicle class
-thelow-speed vehicle -marking the first time the agency has created
a new carcategory since 1973, when it created the light-duty truck.
The Neighborhood
Electric Vehicle, or NEV, is the technical name for that class of
vehicles that occupies the middle ground between a motorcycle and
subcompact -a kind of souped-up golf cart. The Think, which Sturges
and his team at frogdesign designed, falls into this category. It
is a small, two- or four-seat electric vehicle, with a maximum speed
of 25 m.p.h. and a range of 30 miles per charge, and will retail
for about $6,000 when it is released by Ford later this year. These
relatively benign little vehicles are meant toserve as second vehicles
rather than as replacements for family cars, so they may be more
successful than earlier efforts to design and market small electric
cars.
Sturges wants
to explore the place of the car in society and the implications
of the Internet on mobility. To find meaningful solutions to problems
of congestion, urban sprawl, fuel scarcity, and even declining civility,
he proposes to examine them in the context of what he calls the
"Community MobilitySystem." Sturges's department of new mobility
focuses on using technology to create a coordinated transportation
system that could substitute for the traditional car. We asked Sturges
to explain some of the new thinking about personal transportation.
SUB
CAR:
A key element in the new-mobility transportation system is the NEV.
Sturges points out that 60 to 70 percent of all trips made by a
single driver are five miles or less. The NEV, which is fueled overnight
by about 40-50 cents worth of electricity, will get around for a
fraction of the cost of a conventional car. The small size of the
Think Neighbor makes it easy to park, allowing it to take up just
half the space needed by a Ford Taurus.
When Ford's
"Th!nk" electric-car division asked frogdesign to create the Think
Neighbor's interior, they took the idea of an open, friendly, community
environment and extended it to the vehicle's interior. "The tele-commuter
whois tired of being stuck at home could drive into their local
community and park the car, which could serve then as a little workplace
or place to have lunch." Sturges explains. "Seats can swivel about
or you can flip the rear seat down. Once you're looking in the opposite
direction from the windshield,you will have a really nice sense
of being at a park bench with a covering."
FLAGS:
At a center or hub of a community will be a neighborhood mobility
center, where you can pick up packages, get to car sharing, and
have access to mass transit. Mobility flags would be set down two
miles apart in a community, consolidating traffic and business around
them and thus discouraging sprawl. Sturges sees Davis, California,
as the ideal place to try this on a city-wide basis. "They've already
created a neighborhood commerce center where nobody is going to
be two miles away from shopping or school," Sturges says. "They've
spent five years with small vehicles on their streets, and the Institute
of Transportation Studies at the University of California, which
is very intoeco-vehicles, is based there".
E-DOCKING:
Instead of a traditional large car driving to a retailer to pick
up a package, e-commerce allows an order to be sent by truck to
a community station. Sturges proposes that these receiving centers
be somewhat like the automated lockers you find in airports or train
stations. The package would be shipped from the retailer to the
receiving center nearest you, and you could then pick up the package
with your little neighborhood car.
CAR-LINKING:
Car-linking, or car-sharing, is a low cost alternative to car-leasing.
Instead of owning a big, conventional car, you would rent one when
you needed it with the option of choosing any size car to suit your
needs. Sturges points out that the combination of having both public
transportation and "cars on call" is ecologically sound, because
it uses resources more efficiently. Switzerland has the world's
biggest, most senior (12-year-old) car-sharing program, serving
800 locations with more than 30,000 members (www.mobility.ch). Portland
(www.carsharing-pdx.com), Seattle (www.flexcar.com), and Cambridge,
Massachusetts (www.zipcar.com), already have car-sharing programs
in place. Other car-sharing programs have been launched in France,
Japan, Scotland, Italy, Singapore, and such Canadian cities as Qu*bec,
Montr*al, Vancouver, andToronto.
SMART
TRANSIT:
With so many people having Personal Digital Assistants and cell
phones, "Smart Transit" is a more efficient, high-tech version of
an airport shuttle-van. Instead of planning a trip a day or more
in advance, Smart Transit travelers could reserve private transportation
in minutes through their computer, phone, or PDA.
DEEP
CAPTION:
Accessories, such as picture frames and a removable glove compartment
that doubles as a backpack, were created as "snap-ons" to be added
and removed at the owner's discretion. Frogdesign also looked at
different ways digital technology could be used in the Think Neighbor.
Some features they proposed, but which have not yet been implemented,
include: a digital horn where you canrecord your own messages, Web
radio, and Internet text-to-voice messaging where e-mails can be
turned into voice messages for the driver to listen to during a
drive. The friend finder uses Global Positioning Satellite (GPS)
technology to tell you where other drivers are and how to get to
them. |