| Rethinking
the Renaissance |
planning
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| A
makeover for Detroint's worst building may symbolize new hope
for the long - suffering city. |
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In
other cities that bear the indelible mark of John Portman's futuristic,
fortresslike structures--New York, Atlanta, Los Angeles, Chicago--the
architect's high-tech designs may
amuse,
confuse, alienate, or annoy. But in Detroit Portman left a much
more damaging legacy. The Renaissance Center, a cluster of five
dazzling glass-and-chrome silos, was erected on the city's waterfront
in 1977 as a symbol of rebirth a decade after one of the worst riots
in American history. But rather than invigorate the business district,
the center sucked the life out of an already beleaguered downtown,
drawing tenants away from depopulating Woodward Avenue and into
its shellacked confines. The gleaming towers-four 39-story units
surrounding a 73--story center--barred visitors from the
water's edge, and gargantuan concrete berms along eight-lane Jefferson
Avenue separated them from the rest of downtown. In the 1980s the
city's second-biggest planning mistake--a three-mile, elevated
People Mover--added insult to injury when a two-story stop was
placed almost directly in front of the RenCen's entrance, creating
another barrier between ground-level pedestrians and the building.
In Cities Back from the Edge, journalist and critic Roberta
Brandes Gratz calls the RenCen "the greatest urban tragedy of the
country." Offering a twist on photographer Camilo José Vergara's
call for an "urban ruins" park composed of Detroit's abandoned pre-Depression
skyscrapers (which appeared in the April 1995 issue of Metropolis),
Gratz suggests that the RenCen be emptied and left to the forces
of nature, an homage to "this country's biggest project planning
mistake."
Gratz's over-the-top
proposal notwithstanding, an homage of sorts is in the works for
the RenCen. The country's biggest planning mistake will indeed be
commemorated, but in a way much more befitting the profession that
spawned it--with more planning. Soon after the General Motors
Corporation purchased the RenCen in 1996 for its new world headquarters,
the company announced plans for a $500 million overhaul of the building.
The new look, conceived by the Chicago office of Skidmore, Owings
& Merrill (SOM), aims not just to update the building for the twenty-first
century but to rectify the mistakes wrought in the twentieth. "Our
intent is to humanize it," explains Leonard Marszalek, architect
and manager of GM's Detroit Project Center, which is overseeing
the renovation. This is not the first time architects and planners
have attempted such a feat. The RenCen was less than 10 years old
when its former owners undertook a $27 million renovation in an
effort to breathe life into the bunker. All that project accomplished
was to show that it would take several million more to make the
building so much as navigable, let alone inviting. But with almost
20 times as much money and what appears to be genuine commitment
to integrating its headquarters with its hometown, the automaker's
plans suggests there may yet be hope for Portman's most spectacular
failure.
In addition
to updated office space, circulation corridors are planned to make
the concrete-laden, mazelike interior less confusing. The center
tower's Marriott hotel, which includes the landmark Summit revolving
restaurant, is undergoing an interior overhaul as well, with both
GM and Marriott contributing to those costs. Most important, however,
are the exterior changes that, at least on paper, promise to realize
what the previous renovation failed to deliver. At long last the
RenCen is to become approachable, perhaps even downright attractive.
The Jefferson Avenue entrance, currently set back from the street
and fronted by a circular drive, will be brought to the streetfront
with an open glass-and-steel foyer, and the People Mover station
will be relocated. The front entrance will provide views straight
through to the Winter Garden, a five-story glass atrium surrounded
by shops and restaurants. The atrium will in turn lead visitors
outside to a riverfront plaza and promenade, affording views of
passing freighters and Windsor, Ontario, across the way. A below-grade
thoroughfare, which runs directly behind the RenCen (and oddly enough,
features the city's only designated bike path), is being raised
to the level of the new rear entrance. Most significantly, the concrete
berms in front of the building, which house the RenCen's heating
and cooling system, will be removed. "The single most important
thing I think we can do is take those berms down," says Marszalek.
"If we could do only one thing here, that would be it."
In conjunction
with the renovation, GM plans to create linked greenways along the
riverfront so that, for the first time, Detroiters can fully partake
of their city's greatest natural feature. A second phase of the
project, aimed at private developers, calls for adjacent housing
and retail development as well as additional greenway connections.
GM has not consulted Portman on the redesign, but the architect's
son, Jack, CEO of John Portman and Associates, says his firm has
been keeping an eye on the project. The need for an overhaul is
to be expected, the younger Portman stresses. "Real estate is something
that needs to be rejuvenated quite regularly," he says. "Times change,
fashions change, uses change. As cities evolve and grow, how buildings
grow evolves within the context of the city." Not surprisingly,
Portman also takes issue with the widespread criticism of the RenCen's
design, arguing that the civic leaders who chose the site are responsible
for the failings of his father's building. "There was no way anyone
could have designed anything for that location that could have melded
into the fabric of the city, either then or in the future, because
of its isolation," he contends.
Either way,
no matter how much is spent and how innovative the renovation, nothing
short of a wrecking ball can alter the imposing presence of the
RenCen on a macro scale. Although this is undoubtedly an asset
for GM, which will mount its ubiquitous block logo at the top of
the center tower, it may not mean much for the rest of Detroit.
"It is still a superscale. If you were doing the riverfront all
over again, you would use a progressive scale," says Mary Margaret
Jones, an architect and visiting critic at the Harvard Graduate
School of Design who led a Detroit riverfront design studio last
fall. But Jones also sees some positive aspects to the building's
colossal proportions. "If you can make it work at ground level,
and if you can make it work well enough for occupants using it on
daily basis, then as an icon it has some pluses," she says. "It's
the same way people love to hate the Transamerica pyramid in San
Francisco. It's immediately recognizable."
Richard Tomlinson,
managing partner of SOM, says melding street-level allure and overhead
imposition requires a different way of thinking about his craft.
"It wasn't so much about architecture itself as an art as it was
about solving problems artfully," he says. Of course, had that been
achieved in the 1970s, Tomlinson would be out of a job. As it stands,
he hopes the redesign will allow Detroiters to finally imbue the
Renaissance Center with the symbolism its developers intended for
it more than a quarter century ago. "Maybe when it was done there
was a more defensive view of city," he says. "Maybe now there will
be a more optimistic view of the future."--Kristin Palm
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| The
Long Hello |
timekeeping
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| A
San Francisco group looks into the future and sees the next
10.000 years. |
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Can
you remember what you ate for breakfast yesterday? Do you know what
you'll be wearing tomorrow? At a time when memory is something to
be bought and installed, and the future lasts
only until the markets close, an organization based in San Francisco
is trying to extend our notion of the past and future by 10,000
years in each direction.
Stewart Brand,
the creator of the Whole Earth Catalog, formed the Long Now Foundation
in 1996 (or 01996, as its members write to guard against the technoscourge
of the coming "decamillennium bug"). It is a registered, nonprofit
group interested in the "deep future," as Brand puts it. The foundation's
11 board members include Brand; musician and producer Brian Eno;
Danny Hillis, who created the concept of parallel computers and
has designed theme-park rides for Disney; and Kevin Kelly, a founding
editor of Wired magazine.
So far the foundation's
activity has manifested itself in two ways: construction of an eight-foot-tall,
prototypical 10,000-year clock and development of a 10K library
to be stored on a three-inch nickel disk, dubbed the Rosetta Disk
after the stone used to decipher Egyptian hieroglyphs. The final
clock, designed by Hillis, could be as tall as 100 feet and will
tick once a year, bong once every 100 years, and cuckoo every millennium.
Last year the Long Now Foundation purchased 180 acres in eastern
Nevada, where eventually the group will house the clock among a
forest of bristlecone pine trees, thought to be the world's oldest
living things.
The foundation
identifies 10,000 years ago as the time when agriculture and civilization
as we've come to know them began. "If we go too much further back,"
says the foundation's 28-year-old executive director, Alexander
Rose, "then humans can't really imagine themselves. Too much shorter,
and it's not really pushing the bounds."
Plans for the
Long Now clock have been developing since Hillis speculated on our
collective relationship with the future in a Wired essay in 1995.
"When I was a kid, three decades ago, the future was a long way
off--so was the turn of the millennium," Hillis wrote in the
article. "Dates like 1984 and 2001 were comfortably remote. But
the funny thing is that, in all these years, the future that people
think about has not moved past the millennium. It's as if the future
has been shrinking one year, every year, for my entire life. The
year 2005 is still too far away to plan for, and 2030 is too far
away to even think about. Why bother making plans when everything
will change?"
Inspired by
Hillis's sentiment and by a line from a Laurie Anderson song asking,
"What I really want to know is this / Are things getting better
or are they getting worse?," Brand made plans.
"I claim that
commerce moves, and should move, a great deal faster than either
governance or culture," Brand, 62, told Metropolis in an e-mail.
"When those two are forced to move at commercial speed, we get into
trouble." Rose, who is also an industrial designer, says this claim
gets at the foundation's central conceit. "Our main interest," he
says, "is to provide a basis for asking new questions. So things
that were once thought to be intractable, like hunger and education,
become more tractable."
The idea seems
to be catching; the foundation had a busy year. In July a 10K Library
conference was held on the campus of Stanford University. At the
conference, the Rosetta Disk--containing the first three chapters
of the Book of Genesis in 1,000 languages--was publicly displayed
for the first time. Earlier in the summer the clock prototype--made
of monel (a nickel-copper alloy), brass, and stainless steel, and
built to tick every 60 seconds--was installed in London's Science
Museum as part of an exhibit called Making the Modern World. The
clock is the last piece museumgoers see before they leave the exhibit,
which begins with a clock from 1780.
That's rapid
progress for a group to whom a methodical pace is not just a virtue,
but a calling. "If we complete the clock in a single lifetime, we'll
have done it wrong," Rose says. "If we take all of the fun now,
then there's nothing for future generations to do. By completing
the clock quickly, we would be guilty of the same things we're trying
to fight." --Mac Montandon
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| All
Aboard! |
transportation
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| New
York's subway cars enter the twenty-first century. |
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The
subway trains on New York's 4, 5, and 6 lines are the city's worst.
The interiors are dimly lit, the stop
announcements are impossible to understand, and the screeching brakes
are as strident and terrifying as the banshee's wail. So it was
with great anticipation that green-line commuters this past June
welcomed New York's first new subway cars in eight years. That month
the Metropolitan Transit Authority (MTA) began to replace the big
red cars (built in the 1950s and '60s, and known as "redbirds" to
transit aficionados) with new cars that have quieter brakes, bright
interiors, clear recorded announcements, and an LED station map
that tells you where you are and which stops are next. The new cars
are so well appointed that straphangers might actually have trouble
finding something to complain about.
The new R142
and R143 subway cars were designed by Masamichi Udagawa and Sigi
Moeslinger of Antenna Design, in New York. For Antenna, which Udagawa
founded in 1997, solving problems of noise and light was relatively
easy: a matter of better equipment. Likewise the LED map was simply
a use of superior technology. However, Udagawa and Moeslinger also
faced the challenge of fighting, through good design, some of the
subway's more intractable urban nuisances: overcrowding, litter,
vandalism, and robbery.
To improve
circulation, they widened the car doors from 50 to 54 inches to
decrease the time it takes passengers to get on and off the train.
Poles were added in the middle of the trains so that people won't
cluster around the doorways, and a new ceiling rail down the center
of each car means that a passenger can stand almost anywhere in
the train and have something to hang on to.
Though it's
seemingly impossible to prevent riders from dropping chicken bones
and half-full bottles of soda onto the fioor, Antenna's new car
has a rubber fioor with a graphic pattern that makes the dirt and
grime easier to clean up and harder to see. The walls and ceiling
are made of melamine, which hides "scratchiti," graffiti created
with a key or knife. According to Udagawa, the new cars' windows
have a "sacrificial layer" of epoxy that can be lifted off and replaced
as soon as anyone scratches in their initials, nickname, or brand
identity. Finally, slanted metal bars at the ends of the seats by
the doors will make it harder for local felons to grab bags or necklaces
and hop off the train as the doors close. Perhaps the MTA will no
longer need posters warning passengers that "It's Chain-Snatching
Season."
Every car also
has eight fiip-up seats for wheelchair users; next to these seats
are intercoms for calling the conductor in case of an emergency.
In this respect the trains are far ahead of the stations, very few
of which are wheelchair accessible.
Though the new
trains are now running on the 6 line only every couple of hours,
the MTA hopes to have replaced the redbirds on all numbered lines
by the end of 2001. It's probably only a short time before New Yorkers
will be talking about screeching brakes and dark, dirty, and dangerous
cars in a misty-eyed nostalgic reverie. --Julien Devereux
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| Deepa
Textiles captures a company's "cultural DNA" in fabric. |
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Deepa
Textiles, maker of custom fabric designs for the workplace, has
launched an environmental branding program, Deepa 360°, which it
believes can capture a company's cultural DNA. How appropriate,
then, that pharmaceutical giant Pfizer Inc. was one of the program's
early clients. To begin the design process, the Deepa team conducts
an audit to uncover themes that represent the company's spirit,
mission, core values, and history. The fabrics produced for Pfizer
include patterns based on the cell structure of penicillin (the
company was the first to mass-produce it), pill shapes including
the Viagra diamond, and a gene-mapping sequence. "I think it's a
good balance of where Pfizer has come from," says Craig Mitchell,
director of employee resources for Pfizer in New York, "the products
we sell today, and where the future for pharmaceuticals may lie."
--Kristi Cameron
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| Valley
of the Mods |
architecture
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| A
driving tour celebrates the San Fernando Valley's endangered
masterpeices. |
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It
was the home of that laughably bland clan on The Brady Bunch, and
the butt of Frank and Moon Unit Zappa's teen-slamming song "Valley
Girl." But as those embarrassments fade to become historic color,
the San Fernando Valley acquires a patina of nostalgia, and the
architecture that defined it enters landmark status.
The National
Trust for Historic Preservation is gathering in Southern California
in early November, and this year's conference includes "How Modern
Was My Valley?"--a driving tour of significant postwar architecture
in the San Fernando Valley. Finally, the Valley's locus of identity
will shift from the 1980 Sherman Oaks Galleria to tour stops like
Wayne McAllister's landmarked Bob's Big Boy restaurant sign, the
so-called First Church of Elroy Jetson (a Lutheran church with heavy
space-age influences), and the endangered Woodland Hills Branch
Library.
What made the
Valley--a cultural wasteland in other respect--into a hotbed
for Modernist architecture? "All the planets were aligned for midcentury
Modern architecture," says Mary-Margaret Stratton, producer of the
tour. GIs who had passed through Southern California during World
War II liked the weather and stayed; the San Fernando Valley offered
them jobs in two of the Cold War's biggest industries: defense and
entertainment. The resulting population boom provided unlimited
work for the architects of the day, including John Lautner, Richard
Neutra, A. Quincy Jones, and Armet & Davis. "When the Modern bomb
blew up," Stratton says, "it landed right square in the middle of
the Valley."
Two weeks after
the National Trust event, the driving tour will be opened to the
public, with a guidebook and docent-led tours, including open houses
in a Joseph Eichler development. California cruisers who want to
embrace their kidney-shaped past at the November 18-19 event should
order tickets in advance from the Los Angeles Conser-vancy at (213)
623-2489. --Karen E. Steen
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The
bathroom has always been the most clinical room of the house, but
for the past several years the trendy WC has moved toward a kind
of stainless-steel sterility that was once the preserve of operating
theaters. Upping the ante, Agape introduces its "liquid soap dispenser
in transparent EVA," an IV sack filled with soap. It hangs from
the bathroom wall on a stainless-steel mount, included when you
buy the soap bags. Although David Cronenberg--creepy in theory,
the dispenser actually manages cuteness--it's filled with brightly
colored orange, blue, or green soaps that in no way resemble a blood
product. --Jonathan Ringen
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| Fashion
Statement |
graphic
design
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| A
T- shirt logo becomes an important weapon in the war against
Slobodan Milosevic. |
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Yugoslavia's
fractured resistance movement has few means with which to protest
the reign of president
Slobodan Milosevic. But earlier this year a group of students calling
themselves Otpor discovered that graphic design might be the most
powerful weapon available to them. Otpor ("resistance" in Serbo-Croatian)
is using T-shirts and graffiti--along with political actions
and moral philosophy--to fight the country's war-criminal president.
The group's symbol, a clenched fist in stark black and white, is
the activist equivalent of a brand--except the only thing being
sold is the courage to resist violent attacks by the government.
When police began arresting Otpor activists in massive numbers last
May, wearing an Otpor T-shirt invited beatings, imprisonment, and
"informative talks"--as interrogation is euphemized in the banal
parlance of bureaucratic repression. Since then young Serbs, many
of them still in high school, have prided themselves on the number
of hours of interrogation they have endured. The total for May alone
was 10,000 hours, according to Dejan Randjic, an Otpor founder and
de facto director of the movement's graphics campaigns.
"The fist began as a salute that meant 'to be brave,'" says Randjic.
"There were 15 or so of us who knew each other from the protests.
Some were activists, some had been disappointed by the political
opposition parties. We started spray-painting 'Resistance' on walls
in Belgrade. Someone said, let's make an image of the fist." Soon
friends were offering to design posters and T-shirts.
"There is no middle class in Serbia," Randjic says. "There is only
rich and poor, opposition and government. That's the reason we use
only black and white--there is only the government and us."
Unlike the registered opposition parties, Otpor activists are not
seeking political power or recognition for themselves. "We are fighting
for our future," says Randjic. "That makes us more effective than
other political leaders. Our philosophy is 'Live in the Resistance,
Be the Resistance.'"
Indeed, despite a lack of formal leadership, the movement now counts
at least 20,000 adherents throughout Yugoslavia, among them many
prominent artists, actors, and musicians. Randjic estimates that
Otpor has given away as many as 40,000 T-shirts, with the financial
support of like-minded Serbs in and out of Yugoslavia.
Iliya Pavlovich coordinates the marketing of the T-shirts in the
U.S. from his consulting business in Fort Lauderdale, Florida. "This
is a sort of cloak-and-dagger operation," he says. "People are getting
beat up over these stupid T-shirts, but they're the only sign of
public life we have right now."
Pavlovich takes orders for the shirts and relays them to Pedja Kostic
in Boston, who manufactures and distributes the T-shirts throughout
the U.S. "The symbol of the fist has brought a lot of attention
to Otpor," Kostic says. "It represents resistance and persistence
in the struggle. People are drawn to it because it's art as much
as politics."
Threatened by Otpor's popularity, last December the government tried
to counter the movement with its own propaganda by distributing
posters of a German soldier carrying an SS flag marked with a fist
instead of a swastika. Then, in August, Milosevic tried to pass
a special antiterrorist act that targeted Otpor, in conjunction
with efforts to portray the organization as a puppet of NATO. (At
the last minute the parliament declined to bring the proposed law
to vote.) Otpor responded with its own message: a poster featuring
the Yugoslav president at the center of a target.
With
the ruling party already controlling the print and broadcast media
(and threatening to impose taxes on the Internet), T-shirts and
other street-level graphic arts have become the last line of defense
for Serbian democracy. (See page 165 for more information.) --Stephen
Zacks
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| Wall
of Fame |
preservation
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| An
East Village apartment hourses a relic from New York's Graffiti
Age. |
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If
this wall was outdoors, subject to Mayor Giuliani's draconian quality-of-life
initiatives, it would have been sandblasted out of existence a long
time ago. But protected inside Jeremy Hurley's apartment is a time
capsule, capturing that brief moment when underground art came out
of the subway and landed in the East Village. Situated in a narrow
hallway between Hurley's bedroom and kitchen, it includes drawings
by Jean-Michel Basquiat and Keith Haring, along with a host of other
artists constituting a veritable who's who of the graffiti art movement:
Fab Five Freddy, futura, Haze, Lady Pink, Phase 2, Zepher, and many
others. "Originally this entire wall was a huge futura mural," says
Hurley, a graphic designer and independent music producer, "but
in 1979 I painted it pink in a moment of new-wave pyschedelia."
At the time
the East Village art scene was exploding. Located around the corner
from Club 57, Hurley's apartment became an unofficial clubhouse
for the b-boy set. "It was pretty much an open house," recalls futura,
Hurley's roommate at the time. Inspired by the wall's vivid new
shade, Hurley asked him to write a line from a Funkadelic song
on it: "I'm pink therefore I'm Spam."
Once futura
had tagged the wall, it became an instant work-in-progress. "Guys
would come in and look at it and say, 'Hey, mind if I tag up?'"
futura says. Haring added a row of babies along the base of the
wall and two other drawings. Basquiat did a piece, which he signed
"Samo," the tag he used as a graffiti artist in the late 1970s.
"It became the thing to do--you had to write on the pink wall
at Gerb's house," says Hurley, referring to his nickname. "In some
places, it's almost like a yearbook with inside jokes and references."
By 1983 Haring
and Basquiat were rising stars, and some of the other artists had
major gallery representation. The lure of quick money had infected
the scene. Drawing and writing on the wall stopped. "I think that's
when they probably realized, 'Hey, I'm not going to draw anything
on that wall, that's like giving away a canvas,'" Hurley says. Since
then the wall has remained practically untouched (unfortunately,
nearly all of the Haring babies have been worn away). Now it is
a snapshot of a lost movement: a permanent record of a temporary
art.
Since buying
the apartment in the early 1980s, Hurley has renovated twice. "The
first time we didn't even cover the wall," he says. "We were banging
around with hammers and paint. It was a miracle nothing happened
to it." During the second renovation in 1989 Hurley covered the
wall with a drop cloth. By then a good deal of the scene's vitality
was passing into history: Basquiat had died of a drug overdose a
year earlier, and Haring, who would die in 1990, was battling AIDS.
In July Hurley
sold at auction a bedroom door covered with graffiti by many of
the same artists for $22,000. He says he was once offered $50,000
for the wall but turned it down. Ideally Hurley would like to see
a museum buy the wall and put it up for the world to see. His former
roommate futura, who has a book coming out this fall (futura, Booth-Clibborn
Editions), takes a distinctly more philosophical view: "For me graffiti
always had real-time value. It was about doing it in the moment.
So maybe the wall just needs to be a wall again--at some point
just slap a coat of paint on it."
Appraiser Barden
Prisant, president of Telepraisal, does see potential for the wall.
"It would be perfect for someone like Ian Schrager, who'd be willing
to look past some of the problems that mainstream art dealers might
have with the piece," he says. "I could definitely see this in a
hotel or club, behind Plexiglas, as a kind of showpiece. For anyone
who was part of that scene, the wall is iconic." --Martin C.
Pedersen
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| It
Looks Like What? |
architecture
|
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| Journalists
attempt to describe Frank Gehry's Experience Music Project museum
in Seattle. |
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Main Categories:
Urban Planning, Timekeeping, Transportation, Branding, Architecture, Sustainability,
Product Design, Graphic Design, Preservation.
Keywords: John Portman, Renaissance Center, Detroit, General Motors
Corporation, Skidmore, Owings & Merrill (SOM), Long Now Foundation, Stewart
Brand, San Francisco, Long Now clock, Rosetta Disk, New York, Metropolitan
Transit Authority (MTA), R142, R143, Antenna Design, Deepa Textiles, Deepa
360, Pfizer Inc., San Fernando Valley, The National Trust for Historic
Preservation, driving tour, Bobíss Big Boy, First Church of Elroy Jetson,
Woodland Hills Branch Library, Los Angeles Conservancy, Alessi, Italian
design, Strawbowls, Kristiina Lassus, Strawbius, disposable products,
Agape, soap dispenser, Slobodan Milosevic, Yugoslavia, resistance movement,
Otpor, fist, T-shirt, East Village, Jeremy Hurley, Jean-Michel Basquiat,
Keith Haring, future, graffiti art movement, Frank Gehry, Experience Music
Project (EMP), Seattle.
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