Storefront’s Celebration

This Fall marks Storefront for Art and Architecture’s 25th anniversary as a space where ideas, actions, and various disciplines intersect with each other. The 26-day celebration, Performance Z-A, is underway and takes place every night in a pavilion built by Korean architect Minsuk Cho. Made of 1,000 hula hoops and electro luminous wire, the pavilion is located in Petrosino Park, adjacent to Storefront. Until October 16th this pavilion will host interactive events that feature sound performances, video, photography, dance, architecture, and discussion.

In 1982, director Kyong Park wrote “Storefront supports the idea that art and design have the potential and responsibility to affect public policies which influence the quality of life and future of all cities.” This statement was put into practice by Storefront founders—Park, R L Seltman, and Arleen Schloss—with the venue’s first public event, Performance A-Z, also a 26-day event. While the 1982 performance showcased New York-based artists, this fall Storefront has invited over 28 artists from all over the world to participate. “We are trying to attract as many different communities as possible,” says current director, Joseph Grima who sees this event as both a continuation and retrospective of Storefront’s work. “The cultural environment is different to what it was 25 years ago. We are focusing on events as a way of creating a direct dialogue. There is a desire to literally explode onto the street.”

See our slideshow of recent performances in the Ring Dome and for information on upcoming performances by Vito Acconci, Dan Graham, Beatriz Colomina and robbinschilds, please visit Storefront for Art and Architecture’s Web site.