One Couch, Infinite Options

Memory foam—it’s not just for the geriatric or infomercial-watching crowds. This so-called “jelly foam” fills Francesco Binfaré’s On the Rocks sofa. “We wanted you to sit like you were on a cloud,” according to Franca Altieri, a company rep from Edra. The sofa is also infinitely adjustable, without mechanisms. The squishy, faceted modules can be arranged according to whim. The same goes for the backrest, a snake-like structure that’s easily moved and shaped to suit leaning on your elbow, cradling, or different seating configurations; a rubberized disc on the underside of the backrest keeps the lounger from slipping. On the Rocks starts at $5,240.

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